logoAmericana Community Bank (ACB) is working with RAI Stone Group, the provider of the RAI Stone Analytics platform to supports its small-to-medium business (SMB) teams, which focus on organisations employing between one and 100 people.

“Using this service is adding significant, measurable return-on-investment (ROI) that might have happened over time, sure. But we didn’t see a reason to wait when we can offer this to all our customers right now. This is a return I believe in,” said Adam Dittrich, chief executive of ACB.

RAI Stone Analytics is a fully automated analytics platform employed using the software as service (SaaS) model. It is designed to provide banks with the means to better understand SMBs and their needs.

The platform is expected to provide ACB with more relevant guidance than was otherwise available, and to form deeper relationships with its customers. It provides real-time financial information via a dashboard that both the small business and banker can simultaneously view. Downloadable reports are ready to be used for compliance, investors, and management purposes. In turn, SMBs can make more informed decisions and build growth strategies around their business, community and industry, reducing the risks involved in their decision making.

Reported by Dan Barnes