Bendigo and Adelaide Bank's new office in Adelaide, Australia

Bendigo and Adelaide Bank’s new office in Adelaide, Australia

Bendigo and Adelaide Bank, Australia’s fifth largest retail bank, has deployed IBM’s cloud development platform, Bluemix.

It will assist the bank to develop new banking products and services for its 1.6 million customers, says Stella Thredgold, the bank’s business enablement exec.

“The way our customers engage with us and the service they need is changing, and fast,” Thredgold explains. IBM Cloud gives the bank the desired agility and security, she says.

“It means we can operate with a start-up mindset with our speed-to-market capability enhanced, and this will ultimately deliver the best outcome to our customers.”

IBM Cloud allows Bendigo and Adelaide Bank to run multiple workloads at varying stages in parallel. “Delivery teams no longer need to manage or be restrained by environment provisioning or limited resources,” according to IBM.

The bank is already using the Bluemix platform for its mobile app – redy – which enables customers to make mobile payments via QR code to community groups of their choice and purchase goods/services from redy businesses.

Bendigo and Adelaide Bank emphasises the community nature of its redy offering – “each time you buy with redy, rewards (“Creds”) are earned which can be redeemed for your own use within the redy network or you can donate them to community projects or charities that matter to you”, it explains.

“By simply making a payment in redy, the redy shopper is empowered to make a difference.”

Bendigo and Adelaide Bank operates five brands: Adelaide Bank (third party banking); Bendigo Wealth (wealth management); Rural Bank and Rural Finance (agribusiness); and Bendigo Bank (retail banking). Its vision is to be “Australia’s most customer-connected bank”.

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