Risk Ident keeps watch for fraud over Universum
Anti-fraud solutions provider Risk Ident has teamed up with Universum this week to strengthen risk evaluation capabilities for Universum’s clients, reports Julie Muhn at Finovate.
As part of the agreement Universum will leverage Risk Ident’s FRIDA, a self-learning anti-fraud technology. FRIDA automatically analyses individual transactions to establish relationships between transactions and quickly identify fraudulent connections. Retailers’ fraud managers receive an overview of flagged transactions, marking potential fraudulent activities, within seconds.
Universum will also deploy Risk Ident’s DEVICE IDENT, device fingerprinting technology that analyses consumers’ devices and identifies fraudulent correlations with their use in real time. Retailers integrate DEVICE IDENT into the checkout page on their website and can quickly take action when the system notifies them of potential fraudulent activity.
Risk Ident was founded in 2012 by Roberto Valerio, and its other flagship product is EVE, a standalone software application that offers machine learning-powered risk management technology that detects connections between transactions and previously unidentified fraud scenarios.