Customer experience tech Glassbox achieves $25m funding
Digital customer experience (CX) tech provider Glassbox has closed a $25 million round of financing led by Updata Partners, an equity firm based in Washington, DC; and joined by Ibex Investors, CEIIF, the venture arm of CreditEase, and Gefen Capital.
This capital, which takes its total capital raised since inception to $32.5 million, is planned to boost the firm’s global growth and product development around its automatic insight capabilities.
“Digital channels for enterprises are becoming increasingly important, often a differentiator, and greater visibility into customer experience, conversion, and performance is top of mind,” says Braden Snyder, vice-president at Updata Partners.
Glassbox says it architected its technology platform to capture all activity in real time, an approach that today allows for Digital Customer Management use cases.
This approach, coupled with an application of machine learning in the digital analytics space, enables Glassbox to surface automatic insights.
Glassbox platform allows firm to optimise web and mobile customer experiences, identify and fix IT performance issues, address risk management and compliance use cases, and guide real-time customer support in contact centres.
As part of the transaction, Carter Griffin, general partner at Updata Partners, and Snyder will join Glassbox’s board of directors.
Glassbox was founded in 2010 by Yoav Schreiber, Yaron Gueta and Hanan Blumstein and has offices in London, New York, and Tel Aviv